Travel IQ Nordic

Hilde has worked with Norwegian tourism since 2005, as director of communication and Government relations in NHO Reiseliv and Director of Travel Industry and Culture in Hovedorganisasjonen Virke.  She currently holds a number of board positions in tourism, culture and technology, in addition to assignments as a consultant.

Hilde is a journalist by education and has been working as a news reporter and political reporter in leading Norwegian news organizations as Aftenposten, VG, Dagsavisen and Nettavisen. She has extensive experience as a lecturer, writer, debate moderator and editor.

Hilde has good insight in innovation, brand management, digital marketing, national tourism policies and product development. She has experience from strategy processes an restructuring processes from positions as chair of the Board in several companies in the tourism industry, including destination companies such as Visit Geilo, Destinasjon Røros and Visit Hardangerfjord.